LUCY Academy

The LUCY app (end to end) · Lesson 5 of 10

Marketing, release promotion & shareable links

22 minFoundationalFree

**Marketing** and **release promotion** in LUCY mean the same calendar as your **distribution**: share **normal links** to your **profile**, **tracks**, and **posts**—use them in bios, ads, and DMs like any website. Line them up with what you post in the **feed** so **community** and **collaborators** on LUCY see the same story you push on Instagram or TikTok; then use **analytics** (previous lesson) to see what moved.

What you’ll be able to do

  • Release promotion: one coherent story across feed, posts, and off-platform channels
  • Shareable links to your profile, tracks, and posts from the app
  • What to measure before you scale paid spend (and how it ties back to analytics)

Inside this lesson

  1. 1Campaign hygiene
  2. 2Industry snapshot

In the app

Take this lesson in the LUCY app

Open it in LUCY and the lesson rewrites itself around the music you make, reads itself aloud while you work, and answers questions about your own releases. Free with your account.

  • Rewritten around your genre and where you're at
  • A coach that can see the releases in your account
  • Narrated — put it on while you work
  • A badge for the track when you finish it
Start this lessonFree with your LUCY account · opens the app if you have it

In this lesson you will learn: Release promotion: one coherent story across feed, posts, and off-platform channels. Shareable links to your profile, tracks, and posts from the app. What to measure before you scale paid spend (and how it ties back to analytics).

About this lesson

**Marketing** and **release promotion** in LUCY mean the same calendar as your **distribution**: share **normal links** to your **profile**, **tracks**, and **posts**—use them in bios, ads, and DMs like any website. Line them up with what you post in the **feed** so **community** and **collaborators** on LUCY see the same story you push on Instagram or TikTok; then use **analytics** (previous lesson) to see what moved.

What this lesson covers

Release promotion: one coherent story across feed, posts, and off-platform channels

Shareable links to your profile, tracks, and posts from the app

What to measure before you scale paid spend (and how it ties back to analytics)

Inside this lesson

Campaign hygiene

Industry snapshot

Take this lesson in the LUCY app

Open this lesson in LUCY and it rewrites itself around the music you make, reads itself aloud while you work, and answers questions about your own releases. Finish the track and the badge is yours. Free with a LUCY account.